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Latest Episodes
45
Must-Use WordPress Tools for Freelancers (Part 1)
Niching down doesn’t just need to be about the customers you serve. It can also be about the tools you use. Deeply understanding the...
44
Your Pricing Should Communicate Your Value
The WordPress space is cheap! But that shouldn't let you keep your prices down. Is that a fair assessment? Maybe I'm being too harsh,...
43
A Story is Worth More Than Your Prototype (Building a Better Business Part 3)
For many in the WordPress space, when an idea strikes it's easy to drop what you're doing and spend a couple of days building...
42
Building a Better Business Part 2: Being Prepared Will Land You More Clients
In part one of this series, I talked about the importance of understanding your customer through a somewhat drawn-out example using baby clothes. But...
41
Analysis: State of WordPress Security in 2021
In a bit of serendipity, the same week I finished recording my next LinkedIn Learning course, Troubleshooting and Repairing Your WordPress Website, Patchstack has...
40
Building a Better Business Part 1: Understanding Your Customers
Welcome to Building a Better Business: Part One. This series will be 3 parts, all designed to help you build and launch a better...